Dan, ya know I love ya. After all, ya gotta love a guy who starts up a thread, "Toburen Was Right" on ICS.
But, if you think your competitors are having fun with Never Clean just wait till they make the "enema" association out of "Benemma"! Sorry to rain on your parade, buddy.
Can't you just stay with Never Cleaner and add a tag line re: water damage restoration or de-flooding? Most people don't know what "restoration services" are anyway and you have to explain it.
My two cents and congrats on your success AND your growing family! (After our five days together in
SFS I never doubted you would do great in business. I had no idea you would be so "productive" in the family area!))
Steve Toburen CR
Director of Training
Jon-Don's
Strategies for Success
PS If you want a copy of my new Special Report called "How to Re-Name and Re-brand Your Carpet Cleaning Business" just write me at
stoburen@homefrontsuccess.com and I will ... do nothing. No such Report exists or is likely to. I have a long list of other Special Report candidates ahead of this one! Just messin' with you, Dan.