Becker
Member
I was talking with a MB member last night.
We were talking about getting new work.
What one piece of marketing stands out as a heads above best tool for getting new work?
Last rodeo for me was door to door flyers.
This rodeo flyers door to door are not doing so well. ROI is pretty high on it because of the .03 per piece cost. But rate of return is low. Less than 1-100 placed. The member is also seeing a low return.
Mailed full page fliers have had the greatest return but the cost is much higher per 100.
Mailed postcards a close 2nd, cost lower but still much higher than door to door or val-pak etc.
Val-pak in most markets is over sold in the carpet cleaning cat. Here they let 4 locals in, but have to let nationally sold stuff in. So she admitted at time up to 7 in an envelope. Personally I think that is a BS way to let locally owned companies like SS CHEM DRY COIT ect in if they want. I mean is it honestly bought nationally.
My van has only been lettered for a short time and I have just about paid for it off of calls.
Free listing on my credit unions website. FREE brings work.
I have some bigger stuff hitting next week. Direct mail.
Anyways.
8 years ago for me it was door to door fliers. I still currently work for those clients.
This go around it has been mailed fliers.
What worked for you?
We were talking about getting new work.
What one piece of marketing stands out as a heads above best tool for getting new work?
Last rodeo for me was door to door flyers.
This rodeo flyers door to door are not doing so well. ROI is pretty high on it because of the .03 per piece cost. But rate of return is low. Less than 1-100 placed. The member is also seeing a low return.
Mailed full page fliers have had the greatest return but the cost is much higher per 100.
Mailed postcards a close 2nd, cost lower but still much higher than door to door or val-pak etc.
Val-pak in most markets is over sold in the carpet cleaning cat. Here they let 4 locals in, but have to let nationally sold stuff in. So she admitted at time up to 7 in an envelope. Personally I think that is a BS way to let locally owned companies like SS CHEM DRY COIT ect in if they want. I mean is it honestly bought nationally.
My van has only been lettered for a short time and I have just about paid for it off of calls.
Free listing on my credit unions website. FREE brings work.
I have some bigger stuff hitting next week. Direct mail.
Anyways.
8 years ago for me it was door to door fliers. I still currently work for those clients.
This go around it has been mailed fliers.
What worked for you?