I will start to introduce Moore’s and a brief history that spans over 80 years. Some of the material comes from information found in the archives of company paperwork. I have gleaned a great deal of historic information from speaking with Ron himself. For fun I will supply some of the information in installments under this post. I hope you find it as fascinating as I do. (Note: Arthur is Ron’s father)
Here is the first one…
It was the first week in February 1930 that the Moore brothers, Arthur and Gregg, innocently purchased a small dry cleaning business doing approximately $30,000 per year, and with long hours and hard work succeeded in one year in bringing sales volume down to $24,000. That was not what you would call encouraging or good sales promotion either. Two things were desperately wrong. The depression was on plus the sad fact the Moore’s had never been inside a dry cleaning plant before.
From then on you could laugh or cry; ether was always in order. To describe all that happened would require words like – “Blood”, “Thunder”, “Back ache”, “Head ach”, “Red ink”, etc.
They were inspired by the facts that Rome was not built in a day and neither do men get horse sense pounded in their head in a day.
Well time moved on and forever paying for mistakes and blunders began having effect. The year 1936 finally arrived. Six long years were now survived. Moore’s were actually worth less than at the beginning. The remark was nonetheless made: ‘This was encouraging indeed’. Why? Although the material wealth was less, there were two things more abundant; thicker skin and courage.
Following the year 1936 saw great events take place. This report will follow later.
