The main thing,,,, Have Fun!!!!
Humor always works. Probably everyone know what you do. So if you just say we do carpet, upholstery, etc., they know that. Talk about how your service will benefit them. Remember, features tell, benefits sell. Why should they use you over another cleaner? Talk about your the kind of customer you are looking for. Like someone with 5000sq ft of white carpet that has 9 kids, entertains alot, and has pets with an unlimited amount of money to spend on carpet cleaning. Mention that you give every customer with kids free packets of red koolaid, or a free kitten with a urinary problem along with a collor with your name and phone number. Enjoy the experience, have fun, build relationships with the members and be service oriented.
Jim Hadley