Captain Morgan
Supportive Member
for successful carpet cleaners and marketing know-it-all's. I'm new in BNI. I'm trying to teach/train the members, family and friends too, what to listen for in daily conversation that would immediately make them hand out my business card and mention me.
For example: Two people are talking, seemingly about nothing, one tells the other she has a new puppy at home. She's frustrated with how hard house training is going and tired of finding puddles on the carpet here and there. (Everyone in our business knows what the problems here are; odor, stains, yadda yadda)
Hopefully the other person would immediately say... "Oh you should call Bill at Acme Carpet, he can help you!"
My mentor has stressed not to talk about my equipment but concentrate on what members should listen for talking with other people throughout their day. He called them "triggers", key phrases someone might say that would trigger them to mention me.
Have anyone trained techs, office/phone help, family or friends to have "big ears" like this before? Any phrases, "triggers" or suggestions would be appreciated.
Thanks,
For example: Two people are talking, seemingly about nothing, one tells the other she has a new puppy at home. She's frustrated with how hard house training is going and tired of finding puddles on the carpet here and there. (Everyone in our business knows what the problems here are; odor, stains, yadda yadda)
Hopefully the other person would immediately say... "Oh you should call Bill at Acme Carpet, he can help you!"
My mentor has stressed not to talk about my equipment but concentrate on what members should listen for talking with other people throughout their day. He called them "triggers", key phrases someone might say that would trigger them to mention me.
Have anyone trained techs, office/phone help, family or friends to have "big ears" like this before? Any phrases, "triggers" or suggestions would be appreciated.
Thanks,