I came up with the word Encapsulation while talking with a good friend of mine - Don Forbes. Don has a very analytical mind. We were talking together about the role that polymers play in cleaning. Through the course of that conversation we landed on the term encapsulation as a way to describe what was occurring. So although I didn't invent the concept of encapsulation - I was the first person to bring the term "encapsulation" to our industry.
I began discussing what I was doing in my cleaning business, and in early 2002 on the ICS board I described my cleaning process as "encapsulation". Moving forward the discussions opened up and I got a lot of feedback from people (mostly negative I might add). I took a lot of heat from the mainly truckmount crowd back in those days.
I had also done a lot of research at the time and had discovered that quite a few companies were using this type of cleaning technology - but no one had yet named it "encapsulation". In fact it seemed that most of these companies (such as DuPont with their Resistech program) were being fairly incognito about it, almost like they were trying to fly under the radar not wanting their actual technology be discovered by the masses.
Here is a link to one of my early posts on the ICS board about "encapsulation" as I was calling it. Although this wasn't the first post I had made about encapsulation, I believe this post was the one that really got the ball rolling with the word "encapsulation".
http://www.cleanrestoreconnect.com/forums/topic/34993/encapsulation-explained
As you can see, I had links to a few companies that were employing versions of encapsulation. Like I said, I didn't invent the idea of encapsulation. I simply was the first person to put a name on it. Too bad I didn't trademark the term "encapsulation cleaning" - I'd be rich by now.
I also stumbled across a couple of other newish ideas: The Cimex had been languishing with little interest. Very few were being sold. It was basically a sleeper. I was aware of its scrubbing ability and had originally thought of taking a CImex and building a Chemstractor out of one. But as I explored working with crystallizing detergents, I saw that it wasn't necessary to add an extraction ring to the Cimex. I could see that the Cimex was the king when it comes to scrubbing commercial carpet. And again I shared what I was observing. So I also played a role in putting the Cimex more on the map for this type of cleaning.
And lastly: The common way to scrub a carpet back in the day was to use a shampoo brush. However I had heard of using floor buffing pads to scrub carpet. In fact that's what I had been using on Chemstractor machines prior to switching over to the Cimex. I appreciated the benefit of using a more even scrubbing surface from the pads as opposed to brushes. I shared that idea with the industry too, and it has gained popularity.
So those are my 3 small contributions: (1) Coining the phrase "encapsulation" and helping to make the method of cleaning popular. (2) Promoting the Cimex and making it popular for commercial carpet cleaning. And (3) Making the use of pads popular for carpet scrubbing.
All of this led to my developing the
Releasit brand of encap products (along with the help of some good chemists), as well as
FiberPlus brand of pads, and
Excellent Supply.
It's been fun! To quote the Grateful Dead... "What a long strange trip it's been"
