it will put a face on the ad campaign
You need to make people realize you aren't a cold business and by having people who you have done work for come out and say, "this company is great" really should prove effective for me
It makes the pitch more interesting
Having a person tell a person the service they receive is much more convincing to a potential customer than a written testimonial. Now I wouldn't take away the written testimonials because some aren't going to watch the video but you can quote from the video which is will probably be better than the reviews we get mailed back to us because when some speak better than print.
Makes your service clearerA nice video is gives the same benefit as a lecturerer does to a text book by improving understanding of your product. Their is a better chance the potential customer will have a clearer understanding of the type of service you provide because Mrs Piffleton just told them what she got from your company instead of trying to comprehend it through possibly vague or boring copy. The personal touch is huge
Emphasis on services benefits
Probably a greater chances of a future customer using your business a video testimonial than reading the text on the website. When a visitor goes to your website they will see how it helped a certain previous customer. The facial expressions, emphasis on words caution in the voice for warnings all accentuate the effect of the words which doesn't happen in text.
Hearing is always more effective than reading
It is easier to get someone to listen and watch than have them read, some don't have the patience. Most haven't even made it through this post
I am headed out with my flip video which may not provide the type of professional video than a stage testimonial but I think will give a much more Real feeling. I also have an mp3 recorder that I used for my comedy shows and will be working on voice testmonials for those who prefer to not have video floating aroun
You need to make people realize you aren't a cold business and by having people who you have done work for come out and say, "this company is great" really should prove effective for me
It makes the pitch more interesting
Having a person tell a person the service they receive is much more convincing to a potential customer than a written testimonial. Now I wouldn't take away the written testimonials because some aren't going to watch the video but you can quote from the video which is will probably be better than the reviews we get mailed back to us because when some speak better than print.
Makes your service clearerA nice video is gives the same benefit as a lecturerer does to a text book by improving understanding of your product. Their is a better chance the potential customer will have a clearer understanding of the type of service you provide because Mrs Piffleton just told them what she got from your company instead of trying to comprehend it through possibly vague or boring copy. The personal touch is huge
Emphasis on services benefits
Probably a greater chances of a future customer using your business a video testimonial than reading the text on the website. When a visitor goes to your website they will see how it helped a certain previous customer. The facial expressions, emphasis on words caution in the voice for warnings all accentuate the effect of the words which doesn't happen in text.
Hearing is always more effective than reading
It is easier to get someone to listen and watch than have them read, some don't have the patience. Most haven't even made it through this post
I am headed out with my flip video which may not provide the type of professional video than a stage testimonial but I think will give a much more Real feeling. I also have an mp3 recorder that I used for my comedy shows and will be working on voice testmonials for those who prefer to not have video floating aroun
