Something about online first impressions.

Brian R

Member
Joined
Jun 13, 2008
Messages
19,945
Location
Little Elm, TX
Name
Brian Robison
Image IS everything. That's why I focus on the pretty and not the info.


Good stuff here

•Logos: Visitors spent about 6.48 seconds focused on this most identifiable portion of a site.
•Navigation menus: Users spend almost as long (6.44 seconds) studying the menu on a webpage.
•Search box: This area kept visitors' attention for more than 6 seconds.
•Links to social utilities: The fact that participants in the study focused on social-media icons for 5.95 seconds reveals just how important it is for your business to offer opportunities for customers to engage with your brand and other customers.
•Primary image: Visitors perused the main photo or graphic on the page for 5.94 seconds.
•Written content: This element took up 5.59 seconds of their time.
•Bottom of the page: That's where users ended up, engaged for about 5.25 seconds in that location.




Bottom of the page? I've heard most don't scroll....Maybe just not in our industry? Who knew.
 

Latest posts

Back
Top Bottom