Image IS everything. That's why I focus on the pretty and not the info.
Good stuff here
•Logos: Visitors spent about 6.48 seconds focused on this most identifiable portion of a site.
•Navigation menus: Users spend almost as long (6.44 seconds) studying the menu on a webpage.
•Search box: This area kept visitors' attention for more than 6 seconds.
•Links to social utilities: The fact that participants in the study focused on social-media icons for 5.95 seconds reveals just how important it is for your business to offer opportunities for customers to engage with your brand and other customers.
•Primary image: Visitors perused the main photo or graphic on the page for 5.94 seconds.
•Written content: This element took up 5.59 seconds of their time.
•Bottom of the page: That's where users ended up, engaged for about 5.25 seconds in that location.
Bottom of the page? I've heard most don't scroll....Maybe just not in our industry? Who knew.