Hi Terry,
I'm sort of in the market for newsletters myself. Would you mind expounding a bit on the Joe Polish newsletters?
Are they effective?
I've always thought your idea of giving customers smokes and liquor as premiums was a great marketing idea. You ought to design something similar except kick it up a notch by having a jumbo post card with a big red dot in the middle as a scratch and sniff type of deal. Except instead of sniffing one could simply take their tongue and gently lick the dot to get a taste of Wild Turkey. Whatcha think?
Maybe we could get Wayne to design one of his award winning post cards with that voluptuous model standing next to Santa and put the red Dot or dots in a prominent area about her body? So, whatcha think partner?
