gregcole said:
As you are a competitor- I would suggest you just close up shop and don't advertise at all! lol
I've seen your current site- spend the money on a new website - not adwords.
Man are you right about my freakin' web site! It sucks! But you get what you pay for, which wasn't much.
I am having a professional web site designed for me right now. It's going to be the bomb!
All the bells and whistles! Not using anybody in the industry either.
But, I am also changing my business structure 100% as well. No, I'm not following in your footsteps Greg, I'm going to do something completely new.
After much investigation, I have determined that sub contracting will land your butt in big trouble with the IRS,sooner or later.
Why?
If you are booking their jobs,and scheduling their appointments,they are employees,not sub contractors, and you will be responsible for their taxes when the tax man cometh. A 1099 won't save you.
If you give them a lead and they call and schedule the job themselves, they are subs.
But, I'm not going to be doing that either.
Do your technicians(the subcontractor ones) introduce themselves using your business name or theirs?
What about invoices? Your business name or theirs?
I'm sure you already knew all of this anyway.