I'll just add one thing. I really consider my customer list as an active list. I know a lot of guys bash on Gurus, but I joined Howard Partridge's inner Circle. I flew out to Houston with my assistant and we went through his Marketing Seminar. I did the coaching with him and Santiago. I got to pick his brain and ask the dumb questions. I consider Howard a friend and was very appreciative of his time and openness. The guy conducts himself with class and is as even keeled as they come. Not like me, Where I fly off and start throwing stuff.
Some things come easily to people, and some things need to be taught. Much of what I was doing with my business just came to me naturally. But Howard really showed me the importance or relationship building. He showed me to look at each customer as a referral source and how to calculate approximately how much that customer is worth to me over the lifetime of my business. I was shown a system in keeping them for life and getting their friends for life.
So Mike, when you asked me how many customers I have that are repeats, I don't know if you are being snarky, but I'm playing for keeps. I'm in constant contact with 700 people on my books. I have over 200 archived.